A CROSS-CULTURAL EXAMINATION OF EMOTION METAPHORS: ENGLISH-KHOWAR CONTRASTS AND SIMILARITIES

Abstract

The traditional linguists failed to clarify the metaphor as indispensable part of our cognitive mechanism instead of being perceived as language phenomenon. While the modern linguists like George Lakoff and Johnson conducted their research on metaphor from the perspective of both language and philosophy and published of the masterpiece titled “Metaphor We Live By”. Keeping in view of the later linguists, this research article deals with the cognitive linguistics approach to make a comparative analysis of emotion metaphors in English and Khowar. consequently, the study is based on the theoretical framework of Lakoff and Johnson, and qualitative content analyses as methodology. Thus, data is analyzed on the bases of the aforementioned technique. The result showed that the emotion metaphors seemed to be almost similar because of the universal embodiment. Although, the contrast seemed to be on the bases of culturally embodied. Besides, the examination of this study revealed that the similarity in the emotion metaphors seemed to be dominant rather than contrast.